Reimagining Social Sciences Research Through Omni Intelligence: Beyond Interdisciplinarity in Addressing Complex Global Challenges

Abstract

As AI reshapes the landscape of research, its potential role in transdisciplinary inquiry remains underdefined, especially in fields rooted in lived experience and value-based practice such as social entrepreneurship (SE). This paper explores AI and human collaboration as a dynamic method for identifying, synthesizing, and integrating knowledge relevant to dual value creation, both economic and social. Building on the Interdisciplinary Research Process (Repko&Szostak, 2025), the author collaborates with two generative AI systems combining lived practitioner insights, academic knowledge from three disciplines and AI logic and data. Through examples grounded in global SE practice, the paper demonstrates how AI can enhance thematic analysis, conceptual integration, and comparative synthesis, while co-reflecting on human lived experiences and contextual complexity. Notably, it highlights how AI and human interaction contributes to identifying best practices in dual value creation beyond academia by drawing connections across diverse academic and cultural approaches to SE, including jugaad (India), biomimicry (global ecological design), achaprovemento (South America), and 共享经济 (gongxiang jingji (Chinese concept of the sharing economy). These cultural insights, when combined with practitioner experience and scholarly contributions, enable a more grounded and globally relevant SE framework. This paper argues that AI, when positioned not as a replacement but as a reflective co thinker, can support deeper transdisciplinary knowledge production. It invites dialogue on the ethical and epistemological responsibilities of using AI in educational and social innovation contexts and proposes a model where machine intelligence is used to surface embedded knowledge from practice, culture, and theory to support transformative SEE worldwide.

Presenters

Tatjana Brkic
Student, PhD Candidate, Saint Paul University, Quebec, Canada

Details

Presentation Type

Paper Presentation in a Themed Session

Theme

2025 Special Focus—Minds and Machines: Artificial Intelligence, Algorithms, Ethics, and Order in Global Society

KEYWORDS

Social Entrepreneurship, Transdisciplinarity, Dual Value Creation, AI–Human Collaboration, Omni Intelligence