Gendered Communication and Workplace Inequality: Case-based Analysis from Media Discourse and Organizational Practice

Abstract

This paper explores the persistent gender-based inequalities in workplace communication, focusing on how implicit biases and patriarchal structures shape professional interactions. Drawing on feminist discourse analysis and workplace communication theory, the study examines two case sets: (1) leadership undermining and project control in a research department and (2) objectification and appearance-based commentary in workplace interactions. These cases—extracted from contemporary media representations and real-life scenarios—reveal the discursive strategies used to marginalize women in professional settings. The analysis demonstrates how seemingly “casual” communicative acts reproduce structural discrimination, devalue female authority, and constrain women’s leadership opportunities. Building upon the concept of “patriarchal dividend” and gendered interactional styles, the paper shows how women’s domestic roles are weaponized against them in career evaluations. It also highlights resistance strategies employed by female professionals, ranging from indirect metaphorical responses to direct confrontations. These responses illuminate an emerging shift toward assertive self-positioning within male-dominated environments. By focusing on communication as both a site of oppression and resistance, this study contributes to the understanding of gendered organizational discourse. It offers valuable insights for scholars and practitioners concerned with gender equity, leadership diversity, and inclusive communication in professional contexts.

Presenters

Jiawen Lyu
Master's Student, Intercultural Communication, University of Manchester, United Kingdom

Details

Presentation Type

Paper Presentation in a Themed Session

Theme

Organizational Studies

KEYWORDS

GENDER DISCRIMINATION, WORKPLACE COMMUNICATION, FEMINIST DISCOURSE, ORGANIZATIONAL CULTURE, MEDIA REPRESENTATION